HNC Graded Unit

For my HNC Graded Unit we were given several briefs to choose from. I chose Lifeline. Lifeline is a Northern Ireland crisis response helpline (focusing on Suicide). For this brief, I was to help promote and raise awareness about the hotline within Northern Ireland using any media. The concept I developed is that Lifeline is a friendly, supportive helpline. You will be counselled by others who have suffered from depression and so therefore know how you feel. Lifeline helps show a positive side to the current situation that is having a negative impact on your life.

The Bright Colours represent the positive within the negative issue. Here I have used a toilet cubical as a location. It is known that suicide occurs more between the ages of 15-24. When upset, many use a toilet cubical as an escape.

Magazine Ad - Here is two ads create to promote within a magazine. Again using 3d text linking to the posters so recognition is established. For the second ad I used brightly coloured text that remarks positive things. This is overlaid on negative remarks. 

Here I created two billboards